Museum op straat

This assignment was for “Museum op Straat,” a concept for a company that would offer guided tours showcasing street art around the city. This company does not actually exist; it was a hypothetical project conceived by our school, and we were tasked with designing its corporate identity.

The deliverables included booklets, business cards, writing paper, envelopes, a website, and a video leader. This project proved to be a comprehensive learning experience, as it allowed me to apply all that I had learned during my studies.My teachers were particularly enthusiastic about the booklet displayed in the page before. It best represents the complete style of the corporate identity, as it encompasses more than just a simple piece of paper.

Since the company focuses on art on walls rather than canvases, I considered incorporating cut-out elements into the design. This included not just images, but also the color lines and even the dashed lines typically used to indicate where to cut with scissors.